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Rodrigo Argenton Gianello
Casa Silva brand book opening page: a warm living room mockup with the logo overlay, followed by sections on the brand name story, essence, mission, vision, and values, paired with sage-green kitchen photography and a mockup of a branded box, mug, and t-shirt, closing with the wordmark and symbol lockup.
Casa Silva manifesto and logo guidelines page: opens with the brand manifesto on a sage-green background, followed by a textured paper mockup of the wordmark, golden-ratio logo construction diagrams, a grid of logo color and background combinations, kitchen photography with the logo applied, and a color story pairing wood-grain and leaf photography with the primary palette swatches.
Casa Silva secondary palette and typography page: opens with a tan mug printed with the logo, followed by olive, mustard, terracotta, and rose color swatches, color combination strips, a stationery and business card mockup, a branded delivery truck, and a typography specimen for the Muller and Open Sans typefaces with a hierarchy example.
Casa Silva icon and brand personality page: opens with a kitchen photo and the standalone "A" icon mark, followed by icon construction diagrams, a green wood-grain texture section, a three-column breakdown of the brand's Sage, Explorer, and Innocent archetypes, a branded t-shirt mockup, a voice and tone matrix, and a closing staircase and kitchen photo collage with the tagline and logo.
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Created by Rodrigo Gianello